In the Fall of 2021 I had the pleasure of joining

CREATIVE AID

 

CREATIVE AID: Practicum, was the class that started this journey. As both a graphic designer and project manager, I worked with small teams to aid small businesses and non-profit organizations create content. As a designer, I worked on various projects, from creating social media promotional content to helping rebrand products. As a project manager, I kept the team connected and accountable for their work and communicate with the director our progress and needs.

My time with CREATIVE AID is ongoing as it has been one of the most inspiring times in my education as well as my career.

// Before I finished my Fall semester of 2021, I wanted to create something to thank CREATIVE AID - What better than a sweet mascot?

// Before I finished my Fall semester of 2021, I wanted to create something to thank CREATIVE AID - What better than a sweet mascot?

When we started CREATIVE AID: Practicum, our professor, Fernando Del Rosario, assembled us into teams with the help of a questionnaire. One of the questions was “which animal would you choose to be from the following? golden retriever / otter / beaver / lion?” Very few chose lion, possibly since no one wanted to be leader.

As the semester went on I noticed Fernando's desktop wallpaper was a lion, and someone once asked what his sign is and he is a leo. I had these little details in the back of my head as the semester went on, and honestly I never had much of an appreciation for the symbolism of a lion.

I used to always associate being a leader, with someone who was bossy and self-centered. I always saw myself more as a supportive individual instead of the lead. I ended up being leader that semester of our group (not excited about it at all at first) and was so worried I wouldn't be able to handle it. Weirdly enough I flourished. I was able to be supportive to my team members in the strongest way possible, present 10x better, and comfortably take responsibility when things went wrong. By the end of the semester, I could wholeheartedly say I loved being a leader. And Fernando really inspired me in that regard. As well as reassured me I was doing well along the way.

So now the lion means a lot more to me. Which manifested into ROARY. A lion that isn't self-centered and bossy. A lion who is compassionate and just wants to help folks out.

CREATIVE AID client: Triple F //

CREATIVE AID client: Triple F //

January 2022 my CREATIVE AID team were able to aid Triple F, where the world’s Fire and EMS service sisters come together to motivate, share their experience, and inspire one another.

Triple F: CUSTOM GIFS

 Triple F: SOCIAL MEDIA CAROUSEL

CREATIVE AID client: ChalkWild //

CREATIVE AID client: ChalkWild //

February 2022 my CREATIVE AID team and I had the pleasure of working with ChalkWild. A father and son company that provides a one-of-a-kind product. A drawable (as well as erasable) backpack!

ChalkWild: BRANDING

New logo for CHALK WILD made in collaboration with designer Leilani Lauren Diaz

 ChalkWild: SOCIAL MEDIA

 ChalkWild: MASCOT CONCEPT

CREATIVE AID client:

Organic CBD LLC //

CREATIVE AID client: Organic CBD LLC //

June 2022 my CREATIVE AID team were able to aid Organic CBD LLC, a Vermont-based CBD company that prides itself in selling organically grown Flower as well as other CBD products.

ORganic CBD LLC: mascot concept/gifs

Organic CBD LLC, wanted some aid in promoting their CBD Dog Treats. In order to welcome new customers to the product, I created a mascot names BUDdy - a pudgy little dog with the CBD dog treats for ears!

OrGanic CBD LCC: SOCIAL MEDIA CAROUSEL

OrGanic CBD LCC: SOCIAL MEDIA CAROUSEL/4th of july

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